The Swiss benchmark for low taxes, business excellence, and high quality of life on the shores of Lake Zug.
Zug, Switzerland, is a global model for prosperity, blending remarkable business dynamism with Swiss charm, safety, and livability. Nestled between Zurich and Lucerne, Zug is celebrated for its world-class tax benefits, stable governance, and ease of doing business—attracting everything from fintech startups to major international companies. The city boasts a strong education system, pristine natural surroundings beside Lake Zug, and a historic old town. Zug offers residents top-tier safety, a thriving expatriate community, and a cosmopolitan quality of life. While cost of living is high, low taxes and strategic location are a strong draw for professionals, entrepreneurs, and families alike.